Jun 21, 2025

How to DM Everyone Who Comments on a Post: "Audience Hijack" Growth Hack

What is audience hijacking?

Audience hijacking means bulk-DMing everyone who comments on a viral post from a creator whose audience matches your ideal customer — no audience of your own required.

On social media, there are tons of accounts that get hundreds of comments and likes. For X especially, leveraging these accounts that comment is massive.

What I do is bulk DM all the commenters on the posts of people who are normally my ideal customers. In the messaging, I relate it to the creator that they commented on. Makes engagement rates incredibly high.

With DM Dad, in one click I can go through everyone who commented on a post and DM them.

Why giveaway posts are the best targets

This is really great for giveaway posts, AKA lead magnet posts. On social media, there are tons of posts of people giving away something for free, and then people comment opting in to receiving that thing.

  • Everyone who comments has already raised their hand for a free offer
  • They're pre-qualified as interested in getting something of value
  • DMing the people who opt in to these giveaways is incredibly powerful

You don't need an audience, you just need to tap into large audiences with a good offer.

Want to send 25 Automated Cold DMs/day for free?

Join 100+ entrepreneurs who are already using DM Dad to generate leads and grow their business without paid ads or a large following.

Get Started Free

Send first DMs within 5 minutes from now.